Apartment Blog

Community Theater^TM, created by ForRent.com, is a professionally produced streaming video that highlights the features of apartment communities. This is important to consumers because it showcases the apartment communities you look at so you can make an informed decision about where you want to live. Community Theater was launched in September of 2006; now, less than two years later, there are more than 1,000 streaming videos available on ForRent.com for apartment seekers to use as resources!

Why should you care? Because when you’re searching for your new apartment to rent it’s important to go to a website that provides you with the best possible representation of where you’ll be living. Statistics also show that consumers are watching more and more online videos every month. According to comScore, nearly 135 million U.S. Internet users viewed 11 billion online videos during the month of April 2008.

“Interactive advertising is evolving rapidly and online video has emerged as a major factor in the culture of communication,” says Terry Slattery, vice president and general manager of For Rent Media Solutions. “Our videos have received more than 3.9 million views, and in June 2008 alone our videos averaged over 19,900 views per day.” That’s impressive! In just under two years the ForRent.com Community Theater product has reached this amazing milestone.

Besides airing on ForRent.com and the property’s management company Web site, these videos can also been seen on a variety of websites that you visit daily, such as major search engines like Google^TM and Yahoo!^®, social networking sites like MySpace^®, video sharing sites including YouTube^TM and many more.

So whether you’re in the market for a new apartment, or just moved into your new space, remember ForRent.com is the ultimate place to find an apartment and provide resources for apartment renters. ForRent.com strives above all others to put the consumer’s wants first.

Consumers are constantly using mobile devices to look up restaurants, directions, movie times, etc. Apartment hunters looking to find apartments for rent on-the-go can rest easy. ForRent.com is keeping up with these mobile trends by providing consumers the with capability to search for apartments on their cell phones.

“With mobile devices growing more sophisticated, multifunctional and high-speed, consumers are relying on their phones to accomplish every day tasks from shopping to finding directions,” said Brock MacLean, vice president of national sales and development, For Rent Media Solutions.

So how does it work? On the ForRent.com Mobile Website, apartment seekers can find the same basic search information that’s on ForRent.com, including address, city, state and zip code. After the search information is entered, the apartment seeker will be directed to a search results page that features a property photo as well as contact information. Once an apartment has been selected from the search results, the apartment seeker will then be directed to a more detailed page for the property, where they will find a property description, additional photos, contact information and driving directions.

Imagine that you’re driving down the road and see a nice looking apartment community with a sign that says ‘Move-In Special’. You can use your cellular device to go on the ForRent.com Mobile Web site to check out the community. With the contact information at your finger tips, you can call to set up a walk-through appointment for later that day. Just like that, you’re on your way to finding the apartment you’ve been dreaming of!

With more than 25 million mobile phone users in the United States, going mobile is the next logical step by For Rent Media Solutions in the evolution of the technologically savvy products to provide for consumers. What will they think of next?

The ForRent.com mobile Web site is accessible to all cell phones with Internet capability. So let us know your thoughts. Would you use your mobile phone to search for apartments?